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Any business requires customers who can maintain a product or service need at all times. Merely manufacturing a product or creating a service is not enough as there can be many similar products or services available in the market. Hence, marketing or advertising is critical to success. Sending bulk SMS to interested customers can be an ideal way of promotion and this method has made many inroads in many sectors due to the promise that it holds.

A large number of people can be targeted through a The Bulk SMS service provider company in Delhi, and the complete process is specific in nature so that messages can be sent to a definite set of people within a very short time. Unlike traditional marketing methods, it can work wonders as the Return on Investment (RoI) in this method can be quite fast. There are many other advantages associated with it, and some of them are listed here for understanding.

Receiving SMS is easy and effective - Receiving SMS from a Top Bulk SMS Service Provider In India is easy and effective. There is a combination of ways through which one can get desired messages. Long codes, shortcodes, and keywords can be used as per preference so that receiving messages from a customer can be kept easy and fast. A received SMS can be stored in the inbox, and it can be accordingly responded or managed in the best possible manner. An inbox can be configured by using keywords or dedicated numbers for the same. It is a low-cost method of conducting a marketing activity, and customers can also remember a number easily.

You can integrate simple APIs - Application Programming Interface (API) is a set of procedures for creating applications that access the features and information of an operating system or any other service. There are many types of bulk SMS APIs that can access sample codes in PHP, .net and a lot more. This way, users can send/receive messages but can also be able to schedule messages, fetch survey results, delivery receipts and much more. As long as the internet is connected, one can send SMS using it. Businesses can get full code examples so that they can make their campaign as they like.

SMS can be sent from any platform - There are a lot of bulk SMS service providers that allow sending SMS from a variety of different platforms. This way, it can be very easy to send for a business to send SMS from anywhere and people will not be dependent on a particular system. The flexibility can be enhanced by this feature and SMS can be sent from a web interface, MS Excel, APIs, email gateway, etc. We all know that SMS can be the perfect tool for reaching out to customers as the read-rate of this medium is very high. By being able to send messages from any platform, it further helps the process.

It is a very enterprise-friendly process - There are many businesses that may need multiple accounts for different departments or branches in an organization. At the same time, the final result may be needed at a single location. Managing the marketing metrics can be important and very crucial in this type of environment, and bulk SMS can provide an avenue for it. It can also provide enhanced SLA support and easy integrations. A business can easily build a tiered structure for conducting an SMS campaign. In this way, it can be very easy for individual departments or franchisees to concentrate on their work without worrying about the greater result. The final outcome of a campaign can also be measured at regular intervals of time.

It can provide superb delivery rate and speed - Most bulk SMS service providers offer an unmatched delivery rate and optimum speed of performance so that SMS can reach the targeted customer within a span of a few seconds. This is due to the fact that most of them have tie-ups with many telecom operators that can help in an intelligent gateway routing and making the delivery as smooth as possible. Customers can also expect to receive round the clock support from their customer service, and that can always be helpful in many types of circumstances.

Businesses can get real-time reports - The delivery status of every sent SMS can be tracked in real time by taking the help of bulk SMS service. They can ensure that businesses get real time-tracking and take effective steps accordingly for the purpose. Once a report is received, any company can look into what needs to be done further with their tools in hand. This way, businesses can be fairly competitive and ensure best products are delivered to customers. Here, it should also be mentioned that there are many cheap products that provide fake delivery reports and those should be avoided at all cost because that can decrease the efficiency of the service.

Superb customer support - Many bulk SMS service providers offer superb customer support to businesses so that startups and SMEs can get the best services from them. They can be reachable at all times and solutions can be expected from them irrespective of company size. Any organization can reap the benefits of getting the service, and that can help in establishing it sufficiently in the market. It is a technological product, and hence proper help is very much required at all times so that the experience of using it stays intact.

Bulk SMS service is slowly creeping into every major business as a strat